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Tennessee / COMMERCIAL SIGNAGE

Blade signs in Franklin, Tennessee

Get noticed along the sidewalk. Plan a site-specific sign for your Franklin business with Lee Neon Signs.

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Red projecting blade sign mounted perpendicular to a storefront
A sign-format example to help plan your own design.
THE SIGN FORMAT

Projecting & blade signs

Help people notice your business as they approach from the side. Blade signs project from a building, presenting a sign face to foot traffic moving along the frontage.

A blade sign works differently from a flat wall sign. Its bracket, clearance, sign weight, face layout, and relationship to nearby windows or neighboring signs all deserve attention.

PLANNING FOR Franklin, Tennessee

Connect the sign with the place.

Franklin’s historic downtown brings shops, restaurants, and professional services together around a walkable Main Street. A sign viewed between neighboring storefronts has a different job from one introducing a property across a parking area. Start the design conversation with the actual frontage: its windows, doors, brickwork, and the angle from which a first-time visitor sees the business name.

Treat a downtown storefront and a freestanding commercial property as separate design situations. For a smaller frontage, leave enough breathing room around the identity and photograph the view along the sidewalk. For a deeper site, record the entrance sequence from the road to the door. The useful question is where recognition happens, rather than how much lettering can fit on the building.

A PROJECT-SPECIFIC BRIEF

Start with the site and the message.

A blade sign can help identify a Franklin storefront to people moving along the frontage. The useful question is what a pedestrian needs to recognize in a brief glance. Keep the face focused on a name or mark, and consider the bracket and building attachment alongside the graphic design.

Walk the approach before choosing the sign format. Bring one photograph from the visitor’s first decision point and another from directly outside the entrance. If a property has design criteria, include those documents with the artwork so the proposal responds to the building as well as the brand.

DESIGN CONVERSATIONS

Options for your project.

Retail and restaurant blade signs

A compact identity visible along the pedestrian approach.

Dimensional and shaped sign faces

Use a distinctive silhouette or logo without overloading a small viewing area.

Coordinated storefront signs

Let the projecting sign complement the main facade lettering and window graphics.